What’s in a Name: Why a Trademark Registration is the smartest thing you can do to protect your brand.
In the fantasy short story, The Rule of Names, Ursual K. Le Guia writes: “The name is the things, and the true name is the true things. To speak the name is to control the thing.” In that fantasy, names were truly powerful and true names were magical. In the hustle and bustle of business, […]
The question I get asked the most frequently is: Should I incorporate my business? Maybe you’ve wondered that as well. You may think, my business is small or I’ve just started out; surely incorporation is something for businesses making loads of money. In fact, incorporating your business can be one of the smartest things you […]
I am a huge Game of Thrones fan! From the moment the head of the main character (or so I thought) fell, I knew this was not your average, predictable show. I will be bereft of my fix until next year so I’ve been re-watching old episodes and it occurred to me how much this […]
Lesson One- Happiness is…. Getting Paid Let’s start off by admitting that as much as we love what we do, as small business owners, we do this to make money. Repeat after me: I AM NOT A CHARITY Let’s also admit that we have clients who have not really gotten on board with this concept […]
[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text] In an ideal world, you’d have a lawyer at the ready to review everything you want to sign. As we’re dreaming, let’s also conjure up the dream house with kids who always eat everything you cook for dinner and who never lose their mittens the first week of winter. Just my dream? […]